Getting it good enough, Engineering is about.

I can’t recall where I heard this phrase, but it’s golden – especially when it comes from Yoda (our puppy too). There’s no need for perfection, but there’s also a consumer expectation of perceived quality too. I’m currently (slowed) between a functional product and a really nice product you’d expect to find on the shelf. So this is all about the mfg process now. The design is really good, but try to make several units opens the next door on the Maker path. I had a head start working 23 yrs supporting Intel Mfg, but not in this way, this is new. And when your process is bench-top and hand crafted to some extent, all the more challenging. The new pressure chamber that crushes air bubbles in the mold was worth the $100, it’s looking better than ever. So 15 could be all that I make by hand. They will all work well, and will be heavily warranted (except for water damage or for space flight). Alpha is done, so Beta here we go! 21...

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Earliest Known Strat For Sale in Nashville
Mar20

Earliest Known Strat For Sale in Nashville

Fender historian Richard Smith, author of Fender: The Sound Heard ‘Round the World, is selling his historic Fender Strat via consignment at Gruhn Guitars in Nashville. Bearing serial number 0100, this guitar dates back to 1954 and is believed to be the first Strat shipped for retail sale. It features the standard two-tone sunburst finish used on early Fender models, with the serial number stamped on the tremolo cavity plate. Read more at...

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Introducing Soul Pedal Blog
Mar13

Introducing Soul Pedal Blog

We are gearing up to build wireless controllers as a comfortable insole for your shoe. Arduino compatible, includes MIDI and Effects Pedals! Come meet the team and experience Soul Pedal for yourself at the Tempe Guitar Show on March 22nd.  ...

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NAMM ’14 – Michael Tobias Design Kingston Rubicon Guitar Demo
Mar12

NAMM ’14 – Michael Tobias Design Kingston Rubicon Guitar Demo

Premier Guitar talks to Michael Tobias about his brand new guitar.

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The Art of Shredding with Megadeth, Lamb of God and More
Mar04

The Art of Shredding with Megadeth, Lamb of God and More

All the guitarists involved in this lesson have one thing in common: they are passionate and dedicated players who write great riffs, many of which are quite challenging to play. In fact, Arch Enemy’s Michael Amott described this type of playing as “sport metal.” Read more at Guitar...

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Brad Paisley Talks Paisley Tele with Musicradar
Mar02

Brad Paisley Talks Paisley Tele with Musicradar

During his current European tour, Brad Paisley spoke with U.K. magazine MusicRadar on a slew of topics, including the late-great George Harrison, performing in the U.K. and recording the follow-up to 2013 album Wheelhouse. But one thing seemed to dominate the conversation—Paisley’s love for the Fender Telecaster. Perhaps more specifically, the 1968 Paisley Tele that he saw the legendary James Burton play many years ago. Read More at...

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